The purpose of this study is to research the current situation concerning brand awareness for Africa Centre (AC). What do people from Cape Town know and what do they think of AC? Within this study research was conducted to create a clear view of the brand awareness and brand knowledge among the people …

Research results, using the mixed method design. Presentatie op het tweejaarlijks internationaal congres Cooperative & Work-Integrated Education, Durban, Zuid Afrika, juni 2013

In this publication you will find:Hosting the hybrid cityThis is a text in which Hermen Maat and Karen Lancel provide insights into the meaning of the word ‘role’ and into the position of the role of the ‘host’ in their own artistic practice. Their artistic research into this role was the starting point …

The purpose of this research is to provide an advice for FrieslandCampina whether it is feasible to expand its activities to the emerging market Brazil. Therefore the research question of this report is as follows: "Is it feasible for FrieslandCampina to expand its activities to the emerging market Brazil …

This research is executed for Afrit (Pty) Ltd, which is a truck trailer manufacturer for the road transport industry mainly in South Africa. Afrit wants to increase their international activities in Southern Africa. At present, there are no other branches or sales agents outside South Africa, besides …

After decades of being deemed the idealistic hobby of a niche group of fanatics, Green has finally entered the mainstream of the architectural service industry. However, most architects and urban planners are not yet adequately equipped to translate the challenges of climate change and resource and energy …

This thesis intends to find out how CityFilm can export its concept successfully in order to enter a new market. CityFilm is a small Dutch media marketing company that successfully creates promotional destination videos of cities, presenting them worldwide to the wealthy customer through professional …

Nutrient profiling is defined as the science of categorising foods based on their nutrient composition. The Choices Programme is a nutrient profile system with criteria that determine whether foods are eligible to carry a ‘‘healthier option’’ stamp. The Daily Menu Method which has been developed to evaluate …

Paper prepared for the Future of Journalism Conference, Cardiff, September 2011 Newspapers, particularly in the Western world, have seen paid circulation decline in the last decade. Online news is abundantly available, but at the same time newspapers – in print and online - often serve as sources for …

E-commerce is booming business. Growing globalization and upcoming new markets have made companies aware of the necessity to operate as effectively as possible on the internet in an international environment. This raises the question: will an e-commerce website that is successful in one country, automatically …