Meaningful advertising: pervasive advertising in the experience economy
Peter van Waart (Onderzoeker); Ingrid Mulder (Lector)
Export policy plan for Tchibo : exploring the Mexican market
W. van Leeuwen (Begeleider); Lisa Linke (Student)
The emotion age and it's effects in advertising
Jorien Susanne van den Munckhof (Student)
Older adults' reasons for using technology while aging in place
Sebastiaan T.M. Peek (Lid Lectoraat); Katrien G. Luijkx; Maurice D. Rijnaard; Marianne E. Nieboer (Docent); Claire S. van der Voort (Docent); Sil Aarts (Docent); Joost van Hoof (Associate Lector); Hubertus J.M. Vrijhoef; Eveline J.M. Wouters (Lector)