This research was done on behalf of ecohero, ecohero is experiencing a problem with its current social media marketing strategy. The company does not present as well on social media as management would like, in addition, no to hardly any sales are made through the social media marketing activities. Ecohero …

With the rapid growth of information technology and geographic information science, many map-based visualization applications for decision-making have been proposed. These applications are used in various contexts. Our study provides empirical evidence of how domain experts utilize map-based data visualization …

Handboek voor MKB-ers die de eerste stappen willen zetten in het innoveren met AI. Ondernemers zien natuurlijk kansen in de ontwikkeling van nieuwe producten en/of diensten, ondersteund door AI (Artificial Intelligence). Want data blijkt immers ‘het nieuwe goud’ te zijn! Maar hoe doe je dat dan? Waar …

Circularity and recycling are gaining increased attention, yet the amount of recycled plastic applied in new products remains low. To accelerate its uptake by businesses, it will be useful to empirically investigate the barriers, enablers, needs and, ultimately, requirements to increase uptake of recycled …

The forthcoming research justification renders a lengthy explanation of how Somitra B.V. can bridge the gap between potential customers and their product solution within the German market. Somitra B.V. aims to determine the viability of their product "Smart Water Meters" directly with potential customers …

Laco Nederland bepaalt het beleid wat op elke locatie wordt nageleefd. De hoofdorganisatie van Laco wil een maatregel doorvoeren welke invloed heeft op de werkwijze van begeleiding in de fitness. Voorafgaand aan dit onderzoek was nog niet bekend wat opvattingen, wensen en behoeften zijn van de leden …

This research analyzes and evaluates Aosenuma's current Business Development Department and gives a specific Business Process Improvement by establishing an Automated Databse System and Real-time KPI Tracking Dashboard. As a framework, the approach employs Mixed Method Research and the Phase Consultancy …

The following research justification report shows how Secad can implement a Digital marketing plan to gain new customers, nurture the relationship with the existing customers, increase brand awareness and brand reputation. Building and nurturing brand awareness and brand reputation is vital for the …

De franchisenemer van SNS Bank Apeldoorn, Epe en Nunspeet is zich bewust van het belang van het verduurzamen van de woning voor zowel de SNS-bank in het algemeen als ook voor de klant en ziet in dit onderwerp ook commerciële kansen als franchisenemer. De franchisenemer heeft het gevoel dat het onderwerp …

The following research justification shows the possibilities of Google-Shopping and organic ranking through Google Shopping in the company Mister Sandman on the international marketplaces Bol.com, Cdiscount, Darty & Conforama. Two tests have been done & 5 information gaps have been identified as basis …