Brand managers have several options in their quest to connect their brands with consumers.They may stress functional brand attributes and benefits, their brand's personalitytraits, or their brand's values (the human values attached to the brand). Which of these is most important to consumers is an open …

An increasing life expectancy brings higher risks for getting a neurodegenerative disorder like Alzheimer’s disease (AD). As there is still no cure for this disease, expenses in health care keep rising because most of the care for patients with AD are from nursing homes and hospitals. The change from …

Urban flooding has become a key issue for many cities around the world. The project ‘INnovations for eXtreme Climatic EventS’ (INXCES) developed new innovative technological methods for risk assessment and mitigation of extreme hydroclimatic events and optimization of urban water-dependent ecosystem …

This report gives the answer to the question: “In what way can Riverdale motivate shop owners to participate in the omnichannel strategy?” It is important to know what drives the shop owners and what will persuade them to be willing to be a part of this change. The implementation of an omnichannel strategy …

Tweede college Alsem in Minor Zorgmarketing

A study on the most appropriate teaching method to get underperforming learners to the required level in the subject mathematics in Grade 3 of the Dambuza Primary School in Port Alfred.

Purpose: Law enforcement may require police officers to inhibit intuitive responses to high threat and thereby affect their emotional reaction and operational effectiveness. Upon this premise, the current study reports two experiments which compare the impact of two relevant shot execution strategies …

This research was initiated due to a rising pressure on the Dutch healthcare system. A multitude of developments such as the growing number of people with chronic diseases, the growing aging population and the gap between the need for care and the ability to provide for it, has created a need to re-construct …

This research was executed in response to the behaviour of many personnel during a Risk Advisory and Assurance Services (RAAS)-audit on board a R-class vessel of Holland America Line (HAL), one of the subsidiary companies of Carnival Corporation. A RAAS-audit is an internal audit performed by auditors …

From previous research in the western Wadden Sea it is clear that mussel plots are important hotspots for biodiversity. When the density of a mussel plot is higher, the biodiversity appears to be higher as well. This final thesis project was a part of the bigger project, ‘Added value with Mussels’, executed …