This thesis contains research on the use of Social Media for Investor Relations. This research was conducted in 2011 by Digital Communication student Kasper van Merrienboer and is commissioned by Interactive Investor. Interactive Investor is located in Sydney Australia. This is the reason that my thesis …

Full text via link One of the most important drivers of change in the health care sector is the desire of elderly people to age in place. The growing use of internet applications and communication technology together with innovations in buildings have created new commercial opportunities to cater the …

Introduction and theoretical background In the past few years, there has been a growing interest in the specific position of beginning teacher educators. In the book 'Becoming a teacher Educator' (Swennen & Van der Klink, 2009) several chapters deal with this subject. In conclusion, teacher educators …

This thesis intends to find out how CityFilm can export its concept successfully in order to enter a new market. CityFilm is a small Dutch media marketing company that successfully creates promotional destination videos of cities, presenting them worldwide to the wealthy customer through professional …

Developing European transnational clusters is a cornerstone in current EU-policies towards a sustainable competitive and open European economy. Within this conceptual paper relates these objectives to new developments in the application of network IT or, in popular terms, the rise of social media. The …

The internet is becoming a tightly interwoven part of our everyday lives. There is a growing market for web services which augment the daily life of users trough products with an internet connection. We call these real world extensions of the web embedded media. In the last couple of years we explored …

This article studies the innovation management of 105 creative SMEs in Flanders and the Netherlands. This region appears to have an innovative climate and stimulating life style, well developed infrastructure and proximity of logistics and suppliers. However, we identified many restricting legislations …

Pressure from politics and the public has created a greater demand for the media to be more accountable. Moreover, growing structural changes in the media landscape – including media concentration, commercialization, fiercer competition, an increasingly fragmented public, and the advent of new media …

In this study, promotion channels for an eco-fashion collection of the German start up label Flowers&Birds have been identified. It has been revealed, how sustainability in regard to clothing can be credibly communicated and who the target group for these garments are. In Germany, a slowly increasing …

The creative economy is described by media entrepreneur and analyst John Howkins as ‘the fastest growing business in the world’ and reflects the growing power of ideas – and how people make money from ideas. It is driven by the view that ‘twenty-first century industries will depend increasingly on the …