Combining qualitative design-based methods and quantitative consumer research methods to improve customer experience in small service businesses
Christine Lille, de; Remko Lugt, van der (Lector); Gerrita Veen, van der (Lector)
A research study into the identity and image of Borre Leesclub
Hannah Louise van Otterloo (Student)
Adaptation of the portfolio and business model to changes in Brazil
Bayoe Basoeki Wongsosumarto (Student); David Jan Burg, van den (Begeleider)
What are the key success factors that make Starbucks a fast-growing company in the Netherlands nowadays - does Starbucks' quality coffee or its brand image have the biggest share?
Shannon Vegter (Student); Adrienne H.M.H. Kapiteijn (Begeleider)
A screenplay approach to simulate social impacts of technology in health care practices
Bouma, Jantine; Valkenburg, Rianne; Dekkers, Coen; Sluijs, Janneke
Turning customers into promoters of the brand
Rolf Tjalsma (Student)
Toxicity assessment of air-delivered particle-bound polybrominated diphenyl ethers
Luthe, G. (Gregor) (Lector)
A Marketing Plan for Tim Hortons to Succeed in the Netherlands
Ridley Boot (Student); L.J. Harris (Begeleider)
Study course Cape Town
Hein Coumou; Dennis Meijerink; Tjeerd Beemsterboer; Maik Peters; Thom Zijlstra