This final paper analyzes the reasons why the client, IHS, The Institute for Housing and Urban Development Studies of Erasmus University Rotterdam, faced decreasing numbers in the Latin American students in the past few years. The scope of the research is to determine the internal and external factors …

This thesis gives an overview about how YCall (a VoIP App) can be positioned in the Dutch market. This positioning helps to minimalize information overload in the mind of consumer, and thereby leaving a clear impression and message about the product and brand. Thus, by designing the most suitable market …

For centuries artists have come to the island, although there never was a place to work there. Even though the artist feels right as home, there is no home to be found. Dune Studio is an inspirational facility, embedded in the dune landscape of Ameland, set within a natural environment, designed for …

Both inhabitants and tourists of Ameland are in need for a new entry to the island. The lack of quality and adaptability of the current entry from the Wadden Sea makes separation between freight and passenger flows to and from the island necessary. The demand for aanew harbour creates new opportunities. …

Why cities need economic intelligence The economies of Europe’s cities are changingfast, and it is not easy to predict which segmentsof the local economy will grow and which oneswill decline. Yet, cities must make decisions as towhere to invest, and face a number of questionsthat are difficultto answer:Where …

Massive Open Online Courses (MOOCs) have continued to attract considerable media coverage as governments and universities respond to the open and online education movement. Three years after the MOOCs began its rise, it is clear that the HE institutions in the EU are gaining speed in this movement. This …

The following document proposes a marketing communication strategy which will contribute to the achievement of the first year’s marketing objectives of the F&L Designer Guide for Engagement Rings, a project invented and established by LeadGenerators, a specialist online marketing boutique in London. …

This study provides an online marketing strategy for the online sushi restaurant guide showmethesushi.nl. This website will include and review all sushi restaurants in Utrecht by means of a star rating system and textual commentaries of both the website owner and visitors. People do not want to spend …

The purpose of this report was to research how to optimize customers and sales for independent coffee cafes in the Netherlands. By researching the main motivations of Dutch consumers to visit a coffee cafe and current marketing methods used in other coffee cafes, an advice marketing plan is offered. …

Bulgaria has been trying to catch up with fellow Western European countries since its admission in the EU. However, issues from the transition crisis since 1989 persist to the present day. The country has suffered in many forms from the rapid change from a communist regime to a democratic sovereign state. …