BACKGROUND: Musculoskeletal disorders are the main complaints for visiting a physical therapist (PT) in primary health care; they have a negative effect on an individual's quality of life and result in a major cost to society. Qualitative research has shown that physical therapists (PTs) treating patients …

Learning is all about feedback. Runners, for example, use apps like the RunKeeper. Research shows that apps like that enhance engagement and results. And people think it is fun. The essence being that the behavior of the runner is tracked and communicated back to the runner in a dashboard. We wondered …

Does our knowledge about city and urban planning have solid ground? Can historical research promote creative thinking? How can we theorise about urban design and architecture in our age of the media? These questions have guided the creation of this multi-layered, richly documented and illustrated triptych, …

This paper aims to find opportunities in a new medium that could support treatment for eating disorder (ED) patients. This research is based on the study of previous scholars, expert interviews, a focus group workshop (part of an iterative design process) and cognitive mapping method. Major findings …

The purpose of this thesis report was to focus on the difference in effectivity between social media and traditional marketing regarding the buying behaviour of Dutch youngsters (16-25) for contemporary fashion brands. The objective of the research was to examine whether there is actually a difference …

Over the last decade, social media platforms have transformed the hotel industry. Companies such as Facebook and Tripadvisor have changed how hotels attract and communicate with (potential) customers. The Paleis Hotel is a boutique hotel with 20 rooms situated in the city centre of The Hague. Currently, …

In recent years there has been a trend in the sales of supermarket products. The consumer buys an increasing proportion of products which are in promotion. This has increased the promotion pressure in supermarkets to an average of 20 percent (IRi, 2016). In the category cheese the promotion pressure …

This report is written for Barning Telecommunicatie. The goal of this research is to gain insights into the level of customer satisfaction for Barning Telecommunicatie and to come up with an advice on how to improve customer satisfaction. Background information Barning Telecommunicatie is an independent …

The project ‘Exergaming for active healthy ageing and rehabilitation’ (EXACT) aims to develop a new generation exergames for the elderly to help them stay active in general and as an exercise tool in rehabilitation settings in particular. This is important because the elderly population is outgrowing …

Streekbox is an organisation in delivering fresh food meal kits, which is still a developing organisation. The brand value of Streekbox is: “we connect people with local and healthy products”. Within the organisation, there was no focus on the Customer Journey. The organisation wants to map its Customer …