Increasing the customers satisfaction of Raabe Slovakia LTD and its estimated effects on the company's success
Terézia Bellayová (Student); Vanessa Yazbek (Docent); Mira Schrimpelova (Begeleider)
Generating inwards tourism by improving the brand knowledge and brand image, through communicating associations favored by the target group reflecting the city brand of Bratislava
Maria Poulaki (Begeleider); Suzanne Jellema (Student)