Which elements in hospitality products, services and concepts will influence customers sensitivity and are triggering for creating DELIGHT & WOW? Is there more than ‘service, location, cleanliness, rooms/design and sleep quality? Will these value drivers change in the future (or perhaps they have already …

Dit afstudeeronderzoek gaat over het maken van een 3D configurator in een online web omgeving. Het onderzoek is voortgekomen vanuit een hulpvraag van de klant, Virtual Lab 17, die een nieuwe manier zoekt om statische 3D content op een interactieve manier aan te bieden aan hun klanten. Hier waren al plannen …

Before beginning my career as a marketing professional I want to do a research for an online marketing agency. The name of the agency is Atvise. Atvise is specialized is achieving online results for their customers. Each customer has different online objectives which Atvise wants to realize. Atvise …

Bagels & Beans is a very popular franchise in the Netherlands with almost over 60 lunchrooms. It has a very simple and innovative concept. The managers of the five Bagels & Beans lunchrooms in The Hague where wondering why it has been a success since the beginning. The research question is: “What are …

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