This research paper was written for [Company] which is a start-up company from Delft, The Netherlands. [Company] has developed an innovative new product in the MedTech industry which uses robotics and AI to deliver an autonomous Transthoracic Echocardiogram (an ultrasound scan of the heart). [Company] …

In Germany, public transport organizations are mainly owned by public authorities. Procurement in Hamburg involves the buses and infrastructure instead of transport services. The procurement process for buses and infrastructure is performed by the transport companies. Such processes must meet German …

Urban Consolidation Centres (UCCs) are often put forward as a solution to reduce the negative impact of freight transport on cities. However, few UCCs have so far successfully attracted sufficient volume to become viable. Receivers of goods can potentially be effective initiators of a UCC, due to their …

The wine market offers various categories of wines, some of which are considered conventional and others that are less well-known including organic, biodynamic, and‘natural’ wine. In the Netherlands, many consumers have limited awareness of the specific characteristics and benefits of environmentally …

This research justification aims at explaining the importance of the local customers for Bvlgari, Place Vendôme and how to recruit and retain them. The luxury industry is very competitive and the business needs to face a stiff competition. Innovation and development are keys and therefore, the shop needs …

Even journalists and academics sometimes employ dichotomies that fall short almost immediately. An example is the prophets and wizards dichotomy. Populism with a scientific twist, which apparently makes sense and appeals to our gut feeling. A golden formula, with an implicit logical appeal to dialectics, …

This report investigates how consumers can be motivated to reduce microplastic pollution from fashion. The research used a mix of qualitative and quantitative data, including surveys and interviews. It concludes that the production, use, and disposal of garments contribute to microfiber release and subsequent …

Few studies on residential mobility of ageing adults to rural areas have investigated which of them buy a home in a rural risk area. This paper examines which socio-demographic characteristics, housing attributes and earthquake circumstances influence the actual choice of mid-to-later life adults to …

Today, consumers expect companies to be socially responsible. However, the literature is undecided about the effects of communicating one's corporate social responsibility activities to consumers. This raises the question of how sustainability-driven companies can best advertise their products to stimulate …

Consumers are becoming more aware of the impact they have with their eating habits and want to buy more sustainable food. However, most consumers find it difficult to differentiate between the different labels and logos and draw clear conclusions about what food product choice would be most sustainable. …