SOCIAL MEDIA AND SMALL CLOTHING E-TAIL
Veselina Nedelcheva (Student); Ivonne Louw-Dekker (Begeleider)
A Comparative Analysis of Store Attributes of Large and Small Retail Stores which Influence the Consumer Decision Making Process in Store Selection.
Claudia Rutten (Student); Masoud Banbersta (Begeleider)
Creative Research: The Theory and Practice of Research for the Creative Industries
Kathryn Best (Lector)
Co-creation theory : marketing's last resort or just momentary buzz?
Anneken S. Tappe (Student); L.J. Harris (Begeleider)