Noortje en het verhaal van Social Media
Nicolien Hovius (Student)
Let’s Get Real (Time)! The potential of real-time marketing to catalyze the sharing of brand messages
L.M. Willemsen (Lector); K. Mazerant-Dubois (Onderzoeker); Anne-Lise Kamphuis; Gerrita van der Veen
Implementation of social media in business strategies in the retail sector in The Netherlands
Neal Voorsluijs (Student); Dan Diodjescu
Acquisition of more visitors to the website and social media of The French Chamber of Commerce in Amsterdam
Bianca Bijkerk-van Ommen (Docent); Celine Meijer (Student); Florian Carquillat (Begeleider)
Influencer marketing in the equine industry in Germany, the Netherlands and Great Britain
Bunnefeld, J. (Student); Pol-Veenstra, T.M.
Customer Based Brand Equity in the Travel Industry
Mary-Louise Christodoulatos (Student); Jonneke F.M. de Koning
Influencer marketing on Instagram for high-street fashion brands, and the purchase intention
Kashif Munawar (Student); Jonneke F.M. de Koning
Customer engagement strategy on social media
Marisa Haddad (Student); Jonneke F.M. de Koning
Digital marketing plan to promote embedded PC’s to machine builders servicing the food machinery companies in France
Osama Mohammed (Student); George Szanto (Begeleider)
Beleving aan het strand
Jolien Buijsse (Student); Sylvia Schouwenaars-Hilt (Docent); Marien van Oosten (Begeleider); Jos Lips (Begeleider); Mathilde Matthijsse (Begeleider)