Strategic foresight research often overlooks SMEs, leaving them vulnerable in a changing landscape. While scenario planning is valuable for SMEs, literature notes barriers. Three case studies examined these barriers, revealing challenges. Despite challenges, our workshop on structured scenario planning …

The book covers all aspects of marketing in 12 steps to write a marketingplan. In this second edition sustainability is added as a 'normal' part of marketing throughout the whole process. Also digitalization is integrated.

Essence of 2nd ed of international version of Strategic Marketing Planning, by Alsem. Presentation during International Week of School of Business, Marketing and Finance

This Blended Intensive Programme (BIP) is designed to raise students' awareness of how professionals can influence society and become major change-makers through the art of design. Focusing on spatial planning and architectural design, as well as the relationship between individuals and society, this …

Automation of transport has several potential advantages, such as an increase in road capacity, in road safety and in driving comfort. In addition, automation offers a significant solution to the growing challenge of the driver shortage. In this report, we examine the impact of using autonomous vehicles …

Despite continuous efforts in various economies, amongst others in South-East Asia, the full potential of social entrepreneurship (SE) is difficult to realize (STEPup project comparative study findings). Challenges that need to be addressed include the lack of skilled employees, business understanding …

Here, we delve into Demand Forecasting via Machine Learning, dissecting how to predict future demand using time-sensitive data. Westveer highlights key forecasting models, from the basic Simple Exponential Smoothing to the advanced SARIMA, applied to an electricity production dataset. The session, encapsulating …

This research analyzes and evaluates Aosenuma's current Business Development Department and gives a specific Business Process Improvement by establishing an Automated Databse System and Real-time KPI Tracking Dashboard. As a framework, the approach employs Mixed Method Research and the Phase Consultancy …

Het boek is uitgegeven in de VS maar wordt in verschillende landen verkocht. Hierin wordt onder andere een uitgebreidere versie van het Meta-Model of Interprofessional Development beschreven. Dit meta-model is een soort 'routekaart' die de verbinding legt tussen beroepspraktijk, onderwijs en onderzoek. …

The project Wilhelmina Works is an urban, transitional, strategic approach of the Kanaalzone, north of Tilburg. Organic Urbanism is deployed as a planning strategy that stimulates collaboration by linking existing ambitions to the development of private initiatives. Through layered orgware it re-involves …