Blockchains draw everything they touch into a market logic. Is resistance possible?Activist and artistic engagements with blockchain technology point to (at least) threedifferent sets of tactics that aim to subvert this affordance of the technology. The firstis part of an accellerationist logic: riding …

Failure is a popular topic of research. It has long been a source of study in fields such as sociology and anthropology, science and technology studies, privacy and surveillance, cultural, feminist and media studies, art, theatre, film, and political science. When things go awry, breakdown, or rupture …

This paper analyses the performativity of the sociotechnical imaginaries that the online communities interested in blockchain applications (e.g., cryptocurrencies) construct through the memes they share, in the context of a crisis of truth and amid pervasive precarity. These memes adopt a subcultural …

On the eve of the large-scale introduction of electric vehicles, policy makers have to decide on how to organise a significant growth in charging infrastructure to meet demand. There is uncertainty about which charging deployment tactic to follow. The main issue is how many of charging stations, of which …

The European market represents, for Moringa Orchard created by Mr Siamak Tagari in the East of The Gambia, an exceptional opportunity to reach more consumers. In anticipation, MO is currently expanding its production with a view to selling more in France, Germany, the Netherlands and the United Kingdom …

Social media has become a prolific tool for companies to build their brands. An effective way to interact with stakeholders on social media has been the relatively new discipline of ‘influencer marketing’. Here, companies engage social media stars to use their large fan-base to promote products and services …

Peer reviewed research paper SEFI Engineering Education congress 2018 Within higher engineering education, students have to learn to close knowledge gaps that arise in professional assignments, such as capstone projects. These knowledge gaps can be closed through simple inquiry, but can also require …

Instagram influencer marketing is the new word of mouth marketing tactic in which influencers are able to directly impact people. These so called opinion leaders are of great value for brands who wish to distribute their products or services to a certain type of audience. Micro-influencers are a specific …

Cerebrale Parese (CP) kan ernstige lichamelijke gevolgen hebben op het dagelijks leven van de patiënt. Deze gevolgen zijn afhankelijk van de ernst van de aandoening. Personen met spastische CP hebben moeite met het aansturen van spieren vanwege spierstijfheid. Ook ervaren deze personen erg veel vermoeidheid …

This research assesses how neuromarketing might offer a suitable marketing method for Loyalty Makers. It does so by examining what neuromarketing consists of and how it can be used. Especially, it is investigated what techniques and tactics exist in the field of neuromarketing and to what extent they …