An online tool for business modelling and a refinement of the Business Canvas
Rechten:
An online tool for business modelling and a refinement of the Business Canvas
Rechten:
Samenvatting
We give a refinement of the well known business model canvas by Osterwalder and Pigneur by splitting
the basic blocks into further subblocks to reduce confusion and increase its expressive power. The splitting
is used in an online tool which in addition comes with a set of questions to further structure the business
modelling process and help doing thought experiments.
| Organisatie | Hogeschool Utrecht |
| Opleiding | Communication and Multi Media Design |
| Afdeling | Kenniscentrum Communicatie en Journalistiek |
| Communicatie | |
| Lectoraat | Crossmedia Content Beleid Businessmodellen en Nieuwe Media |
| Datum | 2016-06-01 |
| Type | Conferentiebijdrage |
| Taal | Engels |
