In the current postmodern society we live in (a society where social ties are formed around market mediated offerings), brands play very powerful and influential roles over consumers. Since people are likely to use a brand they like as a status symbol or value system to determine and show their self-worth …

This thesis provides an analysis of the drivers and manifestations of xenophobia in European societies. Massive migration flows have taken place in European countries during the second half of the 20th century, which have caused a swift rise of multicultural societies. This rapid societal change has …

Literature reveals that beginning teacher educators are dealing with organisational and professional difficulties in their induction period. At the Teacher Education Institute of Fontys University of Applied Sciences in Tilburg, The Netherlands, a special induction programme was developed for the induction …

Health is a multi-dimensional concept, capturing how people feel and function. The broad concept of Active and Healthy Ageing was proposed by the World Health Organisation (WHO) as the process of optimizing opportunities for health to enhance quality of life as people age. It applies to both individuals …

n the Netherlands long-term care facilities made investments in order to improve the well-being of their residents and to support healthcare professionals in their daily task. Light is one of the technical solutions that might be contribute to support the well-being of older residents in long-term care …

This research paper has been conducted for X. It presents a new communication strategy for the fund in order to improve its information and increase its effect towards the target audience. Since the First Rutte cabinet (2010) the Dutch cultural sector has been increasingly under pressure from government …

Rationale: Inadequate operationalisation of the multidimensial concept of malnutrition may result in inadequate evaluation of nutritional status. In this review we aimed to assess content validity of methods used to assess malnutrition in cancer patients, according to domains directly derived from European …

Kademuren zijn niet alleen te vinden in de grote havens, maar ook in tal van binnensteden. Deze kademuren in stedelijk gebied vormen een steeds groter probleem. Veel stedelijke kademuren hebben hun levensduur bereikt en zijn aan vervanging toe. Het vervangen van een stedelijke kademuur brengt echter …

In this study, we experimentally investigated the material flows of coloured dyes in coalescing small inkjet printed droplets of different volume ratios. With two differently coloured dyes, one in each droplet, we were able to distinguish the time-resolved contributions in dye transport across the coalescence …

In January 2013, I approached the Utrecht-based NGO LiveBuild to inform if I could write my thesis for them. After some preliminary research, it turned out that they could use some help in the realm of communication. LiveBuild was established in 2008 and had acquired over 1500 structural donors since …