Consider the clinical reasoning process of the physiotherapist: the physiotherapist analyses the information (data) available from different sources (the client’s narrative/perspective, context, medical history/examination), formulates hypotheses (rationalisation) on the basis of prior knowledge (natural …

Most experienced user researchers will recognise the following: When doing a user test, the things participants say during the interview not always match their facial expressions or how they acted during the test. They seem unable to explain what they, unconsciously, feel or think. To counter this behaviour, …