When consumers are dissatisfied with a consumption experience, they usually respond in one of the following ways: (1) stop using an organization’s products/services and take their business to a competitor, (2) file a complaint with the organization that is responsible for the dissatisfying consumption …

A series of new, easily synthesized C60-fullerene derivatives is introduced that allow for optimization of the interactions between rr-P3HT and the fullerene by systematic variation of the size of the ester group. Two compounds gave overall cell efficiencies of 4.8%, clearly outperforming [60]PCBM which …

While Amazonian forests are extraordinarily diverse, the abundance of trees is skewed strongly towards relatively few ‘hyperdominant’species. In addition to their diversity, Amazonian trees are a key component of the global carbon cycle, assimilating and storing morecarbon than any other ecosystem on …

- Overall: Politicians need to be educated at least to a basic level in the range of communications options that are available for region branding, to prevent a default position of using for example television simply because that is what politicians are familiar with. - Trade missions: widely used though …

Intern communicatieonderzoek, uitgevoerd voor opdrachtgever ***. Deze opdracht is tot stand gekomen omdat *** de wisselwerking tussen de interne doelgroepen nog onvoldoende acht. Het onderzoeksdoel is om inzicht te krijgen in de interne communicatie van de onderneming en een advies te geven over de wijze …

The following document proposes a marketing communication strategy which will contribute to the achievement of the first year’s marketing objectives of the F&L Designer Guide for Engagement Rings, a project invented and established by LeadGenerators, a specialist online marketing boutique in London. …

Intergenerational learning (IGL) has been identified as a viable way to help organizations deal with the problems an ageing worker population brings with it. Information and communications technology (ICT) in its many forms can be utilized to support IGL. This paper investigates the requirements for …

The purpose of this study was to research the characteristics of the Dutch 50-plus market and their position towards online dating and to combine this information in order to be able to offer advice to online dating websites on how to effectively target and reach the 50-plus niche market within the Netherlands. …

This report is created for advertising agencies that are looking for ways to reach the 50+ consumer by means of the marketing communication technique: branded content. The report contains information about the implementation of branded content as integrated part of the marketing communication strategy …

In opdracht van de directie van MaXXus Communications te Den Haag is onderzoek uitgevoerd naar de werkwijze van telefonieprojecten. De aanzet tot dit onderzoek is de uitloop van projecturen en het niet kunnen factureren van extra uren, waardoor het rendement op projecten aanzienlijk daalt. De hoofdvraag …