An important assumption often underlying initiatives that stimulate the creative industries in deprived neighbourhoods is that the presence of creative entrepreneurs contributes to the regeneration of these neighbourhoods. Besides contributing to economic development, creative entrepreneurs are also …

Urban environments are full of noise and obstacles, and therefore potentially dangerous and difficult to navigate for the visually impaired. Using Bluetooth beacons and a smartphone app we guide them through these environments by providing the information needed for that specific location. We present …

Background: The number of people with multiple chronic conditions demanding primary care services is increasing. To deal with the complex health care demands of these people, professionals from different disciplines collaborate. This study aims to explore influential factors regarding interprofessional …

The 3rd of September, 2015 marked the 70th anniversary of the end of World War II. Despite 70 years of peace in the Asia-Pacific, the memories of World War II are still the most evident obstruction in the Sino-Japanese diplomatic relations. Moreover, other issues, such as the dispute regarding the ownership …

Sports constitute a basis of fun for many (young) people and can contribute to important social developments. Sport can also yield opposite results:: arrogance, bullying, (sexual) intimidation, discrimination. Effects are largely influenced by the context of (youth) sport participation. In facing the …

Workshop paper Taking an embodied perspective, we report on the design of two interactive products aimed at empowering people with an Autistic Spectrum Disorder in coping with challenges of everyday life. Our Research-through-Design study combined theory with hands-on co-design work and in situ …

Internet technology offers a lot of new opportunities for the dissemination of information, sharing of support and consultation of professionals. Innovating professionals from multiple disciplines have begun to exploit the new opportunities for parenting support. The studies presented in this book are …

This document is created to fulfil the requirements for completing the study programme International Communication and Media at the University of Applied Sciences Utrecht. The topic arose in cooperation with the German public relations (PR) agency WAHLE & WOLF. The purpose of this research study is to …

Probleemstelling: Reclamecampagnes worden ingezet om merkbeloften over te brengen aan consumenten. De effectiviteit van deze aanpak neemt echter af, nu het aantal reclames en media toeneemt. Om de kostbare aandacht van consumenten te krijgen, helpt het om in te spelen op hun behoeften. Voor reclameprofessionals …

Logo’s zonder één vaste vorm komen steeds vaker voor. In dit afstudeeronderzoek wordt dit fenomeen genaamd ‘dynamische identiteiten’ onderzocht en in de praktijk gebracht. Het theoretische onderzoek zorgt voor nieuwe inzichten op het gebied van visuele identiteiten voor het designbureau Teldesign. Het …