Greece has been facing serious image problems since the start of the economic crisis a few years ago, particularly relating to issues of untrustworthiness and corruption. It is a matter that has affected the country in many ways and the improvement of the image would lead to major benefits, especially …

This report is created for advertising agencies that are looking for ways to reach the 50+ consumer by means of the marketing communication technique: branded content. The report contains information about the implementation of branded content as integrated part of the marketing communication strategy …

This bachelorthesis focuses on the needs of a family- centred approach of young families affected by a stroke with psychosocial problems. In this purpose young families means: families with children in the age of nine till seventeen years old. The patient is still the central point of the rehabilitation, …

This marketing plan examines how JD Wetherspoon plc. could be successful in the Hague concerning the opening and running of a Wetherspoon pub. The research has been based on an extensive analysis of the buying behavior of several segments and on the examination of relevant external factors, such as main …

accepted abstract Quis14 conference Field findings show that value dimensions in legal services are functional, social and emotional. The last category emerges not only within but also outside the interaction with the lawyer. Recommendation of others or the trackrecord of lawyers for example, which …

Purpose Due to the recent economic crisis, competition has considerably increased in the legal profession in the Netherlands. However, marketing in legal services is mostly in its infancy and value research in this context is scarce. We therefore used a contingency approach in exploring the origin of …

The main question for my work field in museum education is: How can a white rabbit-dynamic be initiated for interpretation in art education for museums? In order for that to make sense and to structure my quest I will try to find answers to the following sub-questions: Why does the White Rabbit have …

Civil society as a social sphere is constantly subjected to change. Using the Dutch context, this article addresses the question whether religiously inspired engagement is a binder or a breakpoint in modern societies. The author examines how religiously inspired people in the Netherlands involve themselves …

This report provides information about the commercial relations between three important European states: The Netherlands, Germany and Poland. The triangular relations of these states is researched with the next question in mind: What are the consequences of increasing German-Polish commercial relations, …

The Research Group International Cooperation investigates the acquisition of international competencies by internships or study abroad, the international competencies of lecturers, the needs and demands for international competencies of alumni and employers and which factors are important to attract …