This plan is written because the company Napco beds has taken over the brand Norma approximately one year ago after the brand declared bankruptcy. Napco beds is a company that owns different brands named Napco, Nextday and Norma respectively. The client for this plan is Norma. In 1884 Norma started with …

Den Haag Marketing is the marketing and promotion organisation of the city The Hague and its seaside resorts; Scheveningen and Kijkduin. Den Haag Marketing(DHM) promotes attractions and events in The Hague that would be interesting for the intended target groups. The organisation takes care of the city’s …

Met onderzoekspartners Ruben Vrijhoef (HU), Erlijn Eweg (HU), Raymond Stijkel (BAM), Arnold Homan (Inbo), Bas Slager (Repurpose). Uit de Inleiding: "In september 2015 heeft Hogeschool Utrecht een project aanvraag ingediend bij NRPO SIA, genaamd Circulaire gebouw installaties, samen met de partners …

The Palace hotel Zandvoort is a 4-star hotel situated at the boulevard of Zandvoort which is one of the most popular beaches in the Netherlands. The main problem for the Palace hotel are the bad online reviews. The purpose is to investigate what people are expecting from the Palace hotel. The main …

Introduction This rapport is commissioned by IMK Opleidingen. IMK Opleidingen is an educational institute that provides corporate and personal training and wants to improve personal and organizational performances. The providing services of IMK Opleidingen can be divided in the following categories: - Management …

This is a thesis written for the owners of Zomerliefde. Zomerliefde is a wine especially for festivals. The wine is available in a plastic bottle, so at festivals the wine can be sold by bottle. This report and research has been executed, because Zomerliefde is a new company that wants to know how they …

Introduction This thesis examines the effectiveness of marketing strategies and marketing activities, commissioned by Crossphase. Crossphase is active on a business-to-business (B2B) market and focuses on Fortune 500 companies. The use of cold-calling is a strenuous and often lenghty sales process which …

Le Premier ministre néerlandais Mark Rutte annonce en septembre 2014 la fin de l’État-providence et l’avènement de la société participative. Dans cette nouvelle société, chaque citoyen participe activement à la vie sociale et économique. Les citoyens y prennent par exemple la responsabilité de l’entretien …

This article addresses European energy policy through conventional and transformative sustainability approaches. The reader is guided towards an understanding of different renewable energy options that are available on the policy making table and how the policy choices have been shaped. In arguing that …

De komende jaren staan we voor de uitdaging een steeds groter wordende wereldbevolking te voeden. Nederland is een belangrijk voedsel exporterend land, maar dat gaat gepaard met een achteruitgang van de bodemkwaliteit. Om de bodemvruchtbaarheid en de voedselproductie op de lange termijn op peil te houden, …