In the globalized and competitive world of today, knowledge, innovation, and entrepreneurship are becoming more important, possibly even crucial for sustainable economic and social development. Since its EU 2020 strategy, the European Commission has been emphasizing the importance of education to prepare …

Presentatie werkveld advies commissie

Te gast bij Dutch Joint Cyber Range initiatief TechnicalSecurity101, een podcast die toekomstige studenten bekend maakt met het onderwerp cybersecurity, waar ik spreek over de beveiliging van Internet of Things-apparaten.

Carrièreperspectief in Groningen vaak nog onbekend bij studenten Groningen, 2 december 2021 – Het aantal studenten van buiten de regio Noord-Nederland dat aan de Rijksuniversiteit Groningen (RUG) en de Hanzehogeschool Groningen gaat studeren is twee jaar na de studie ongeveer even groot als het deel …

Questions we care about (objectives) This study contributes to the body of knowledge of entrepreneurial educators’ strategies to work towards gender inclusion in entrepreneurial education (EE). By illustrating how gender stereotypes and gender bias are constructed and reconstructed in EE. An important …

In this study, we address the function of role models for entrepreneurship students. By using entrepreneurs as role models, students can get a better and realistic picture of the complexity of the entrepreneurial path. Choosing whom to interview as role model can be diverse, but it can be problematic …

De essentie van merkpositionering en de relatie met marketing. College voor Assoc Degree AD Ondernemen

Lecture for program Marketing Management, students use Alsem's Applied Strategic Marketing