In 2005 and 2006, almost sixty Dutch National Sport Federations (NSFs) participated in a special program for creating a marketing strategy for the next four years. This program was initiated and organized by NOC*NSF (the Dutch Olympic Umbrella Sports Organization). The NSFs had to joint the project to …

This work is designed in order to provide information for Project Aware on its internationalisation process. Project Aware is a human rights organisation based in the Netherlands. This thesis investigates facts with regard to the developments of corporate social responsibility and volunteerism in Europe. …