By use of a literature review and an environmental scan four plausible future scenarios will be created, based on the research question: How could the future of backpack tourism look like in 2030, and how could tourism businesses anticipate on the changing demand. The scenarios, which allow one to ‘think …

The world is rapidly transforming. Economic, ecological and technological developments transcend existing boundaries and challenge the way we innovate. The challenge we face is to reinvent innovation as well, changing the way organisations and industries innovate and cooperate. Only with a new approach …

De lectorale rede start vanuit een verkenning van de woorden uit het thema van het lectoraat. In de hoofdstukken erna wordt gekeken naar de drie vragen rondom professionalisering: waarom professionaliseren, hoe professionaliseren en wat/waarin professionaliseren. Hierna wordt de thematiek teruggeplaatst …