The overarching aim of this paper is to define, develop and present a processing pipeline that has practical application for companies, meaning, being extendable, representative from marketing perspective, and reusable with high reliability for any new, unseen data that generates insights for evaluation …

Description: The Neck Pain and Disability Scale (NPDS or NPAD) is a questionnaire aiming to quantify neck pain and disability.1 It is a patient-reported outcome measure for patients with any type of neck pain, of any duration, with or without injury.1,2 It consists of 20 items: three related to pain …

Retail industry consists of the establishment of selling consumer goods (i.e. technology, pharmaceuticals, food and beverages, apparels and accessories, home improvement etc.) and services (i.e. specialty and movies) to customers through multiple channels of distribution including both the traditional …

This paper aims to present a systematic literature review on state-of-the-art Educational Escape Rooms (EERs) with the use of digital technologies. More specifically, the focus of the study is to present the current developments and trends concerning Digital Educational Escape Rooms (DEERs) and investigate …

The concurrent growth of digital technologies, online shopping and spending power of millennials has created awareness and interest in environmental and socially conscious consumer behaviour. This research provides an evaluation and analysis of the website for the Ocean Bottle and the prospects of their …

Corporate reputation is an intangible resource that is closely tied to an organization’s success but measuring it and to derive actions that can improve the reputations can be a long and expensive journey for an organization. In the available literature, corporate reputation is primarily measured through …

In Nederland zijn er ruim 5800 buurtsportcoaches en combinatiefunctionarissen actief met als kerntaak het organiseren van een passend sport- en beweegaanbod in de buurt en het verbinden van actoren en sectoren (Pulles e.a., 2019). Hun werkomgeving wordt steeds complexer en om in te spelen op actuele …

The Travel and Tourism industry is one of the fastest-growing industries in the world and with a service economy moving to an experience economy, sustaining Guest Satisfaction and possessing a competitive advantage is crucial for organisations. The Park Plaza Westminster Bridge London is facing the problem …

Dit onderzoek is uitgevoerd in opdracht van Hooggevoelig heel gewoon (voortaan: Hghg) en richt zich op de eisen die gesteld worden aan de website om meer verkoop te genereren. Hghg heeft in oktober 2019 een nieuwe website gelanceerd, maar deze heeft niet de gewenste stijging in verkoop opgeleverd. Hghg …