This report addresses the critical role of social media marketing in boosting brand awareness and driving sales for Ustrem JSC, a Bulgarian industrial manufacturer lacking previous online visibility. The study specifically investigates the research question: "What role does social media marketing play …

Higher education, as a catalyst for social progress and talent development, holds a unique position to foster mutual learning across sectors, disciplines, life-spheres and communities. By nurturing critical thinking and creativity, education can empower students to drive and take societal and environmental …

Seafood is a highly traded commodity that is exposed to a wide range of environmental and social sustainability challenges. Digitalization of the seafood value chain helps to address these challenges. Using Global Value Chain (GVC) analysis, this paper presents a qualitative case study on the conditions …

Biodiversity loss is accelerating at an alarming rate, posing significant challenges for sustainability, yet it remains inadequately addressed in business management education. Current sustainability pedagogies in business schools are predominantly anthropocentric, overlooking the biodiversity and extinction …

Vlissingen is turning into an unattractive student city with an increasing student outflow due to several factors like the ‘Wet Internationalisering in Balans’ (a national policy affecting international education), few educational institutions, limited variety of study programs, limited nightlife and …

Sudden disruptions to the social environment of older adults living alone, such as the COVID-19 pandemic, can challenge their ability to maintain well-being. This study employed an interpretative phenomenological analysis to explore how Dutch older adults (≥65 years) living alone maintained their well-being …

Children with intellectual disabilities experience unique developmental, social, and environmental challenges that intersect with adverse childhood experiences (ACEs) and positive childhood experiences (PCEs), shaping their psychosocial outcomes. While prior research has mainly examined single adversities …

In turbulent times marked by environmental urgency and democratic uncertainty, Generation Z is emerging as a vital actor in sustainability transitions. Defined as those born between 1997 and 2012, Gen Z is known for growing up in a digital world, with strong values around inclusion, climate action, and …

The implementation of the Ment4EU curriculum on social mentoring (Ciff & Brady, 2025) marked a historic milestone in the advancement of mentorship practices within Europe. Held in Leeuwarden, Netherlands, from 3 to 7 February 2025 as a blended intensive program, this initiative stands as the first known …

This Plan of Approach outlines how Work Package 1 (WP1) of the Interreg NSR Cool Cities project will support eight partner cities in the governance and planning of urban heat adaptation. It is written for urban professionals, project partners, and urban planners involved in the co-creation of adaptation …