Nissan Motor Co. is a worldwide car manufacturer established in Japan in 1933. Nissan has the slogan ‘innovation that excites’, and many years they have been the leader in a few European car branch markets. Examples are the European market of electric cars and a few C-segment markets. This plan is written …

The purpose of this research paper was to answer the central question: How can promotion of electric cars be improved on social media? In order to answer this question desk and field research has been used. First, desk research has been conducted by analysing several articles and marketing books. Multiple …

In September 2017, the Lectorates LEAN & Worldclass Performance and Automotive Research of the HAN University of Applied Science, together with a consortium of (SME) industry partners, started the research project ‘Workshop on the Move’. The project is the search for the answer to the question as to …

The accelerated densification of Western European cities driven by economic growth has major spatial implications for their overall livability. Often, new homes must be built within an existing urban fabric, creating higher density environments. However, the impact on the experience of these high-density …

The Netherlands is considered one of the frontrunners in the field of electric mobility, both in number of plug-in electric vehicles sold as in the number of publicly available charging stations. This chapter analyses the policy measures that led to the growth in the number of plug-in hybrid electric …

The main purpose of this dissertation is to establish which road (ownership or circulation) car tax model is best to reduce CO2 emissions in the European Union. In Europe, climate change and reduction of greenhouse gasses is a concern among the population, as it is seen by the growing Eco activism as …

Currently EVs constitute only 1% of all vehicles on the road. We are at the eve of the large scale introduction of EVs. Large scale introduction requires a significant growth in charging infrastructure. In an urban context, in which many rely on on-street charging facilities, policy makers deal with …

As society has to adapt to changing energy sources and consumption, it is driving away from fossil energy. One particular area of interest is electrical driving and the increasing demand for (public) charging facilities. For municipalities, it is essential to adapt to this changing demand and provide …

The increased adoption of electric vehicles worldwide is largely caused by the uptake of private electric cars. In parallel other segments such as busses, city logistics and taxis, are increasingly becoming electrified. Amsterdam is an interesting case, as the municipality and the taxi sector have signed …

Background: Running has become one of the most popular sports and has proven benefits for public health. Policy makers are increasingly aware that attractively designed public spaces may promote running. However, little is known about what makes a running environment attractive and restorative for runners …