Several facts and developments in the economy and the spa industry lead to shifting customer demands. In combination with an insufficient understanding of the process of experiences and their effects on customers result in the need for a deeper insight into the individual customer experience in the spa …

The current Western Economy can be described as an experience economy which is focused on creating unique experiences for consumers. When emotional value is added to the experience of a product or service, consumers are willing to pay a higher price for these types of experiences than for products without …

This research was created as a contribution to the internationalization strategy of RAI Amsterdam. The company wants to bring more international conferences, and exhibitions to Amsterdam. One of the objectives of this strategy is to create an ‘international standard’, which complies with the basic services, …

The ‘wave’ of technology breaking over Higher Education continues to impact the interaction between lecturers and students. The increasing prevalence of video and the ease of its distribution offer lecturers the opportunity to use the medium of video to enhance their teaching in a variety of ways with …

This study is an attempt to determine how CityFilm can introduce their concept to the international market of Hong Kong. The choice for Hong Kong was made since CityFilm’s life long dream is to enter the Asian market. Since Hong Kong is located strategically and acts as a gateway for the rest of Asia, …

http://cts.som.surrey.ac.uk/publication/lets-say-goodbye-the-moralising-practices-of-gap-year-organisations-in-the-netherlands/wppa_open/Responding to the growing appeal of the gap year amongst young people, thehigher education sector, governmental institutions and, perhaps foremost, the tourismindustry …

This research concerning the experience and future of zoos was carried out from 2011-2012 and takes regional ideas concerning Zoo Emmen as well as global visions into account. The research focuses partly on Zoo Emmen, its present attractions and visitors while also comparing and contrasting visions on …

Door de toenemende vergrijzing en krimp van bevolking in het oosten van de Achterhoek heeft de gemeente Winterswijk een nieuwe inkomstenbron nodig. De gemeente ziet kansen in het beter benutten van de recreatieve sector in combinatie met cultuurhistorisch landschap. Adviesbureau RAAP heeft de landschapswaarde …

Tourism studies carried out on the "Experience Economy" and on "Authenticity" are mostlyfounded on a subjectivist epistemology. In this article it is argued than an objectivist approach offers a valuable counterpart. This approach will be developed on the basis of the ideas as "Kruithof" who proposes …