This research is conducted for the Food and Agriculture Research and Advisory department at Rabobank North and is designated for internal use only. The research is constructed from desk research and field research by means of interview responses from participants active in various parts of the California …

In September 2009 the department of Engineering of Fontys University of Applied Sciences in the Netherlands has started a pilot honours program for excellent engineering students called PRogram OUstanding Development (PROUD). Aim of this program is to give those engineering students, who have the ambition, …

Thesis Research Question: What should Rabobank North America advise the dairy clients in its client portfolio to remain profitable in the California dairy sector? Internship: Research agricultural sector, specifically dairy sector. Furthermore, general assignment to ongoing projects.

The aim of this paper is to investigate which portfolio extension option: either a cheaper subbrand or a private label endorsed by the national brand is better from the consumer perspective. Two hypothetical product concepts from a leading beer brand were tested among Dutch consumers. The findings show …

In this report the internal situation of Hölscher is analysed. Josef Hölscher GmbH is a ropery, wattle and producer for equestrian and dog sport equipment. Information about the most important elements is seized, which divine Höscher as well as the brand EQuest. Furthermore the 7S Model of Mc Kinsey …

Private Labels have transformed from value purchases into powerful brands. This paper develops a framework based on the four strategic dimensions of brand breadth, positioning, segmentation, and relationship with the store brand that retailers can uniquely draw upon to organise their brand portfolios. …

The musical landscape in Europe shows a complex picture. Societal change leads to change in the careers of artists. We see an increasing number of unstable jobs in the music profession. It no longer offers many opportunities for full-time, long-term contract work, but is often more project-based, calling …

Within the study ‘Musicians as Lifelong Learners: Discovery through Biography’, biographical research was used to examine key developments in the professional lives of musicians, focusing on the relationship between their life, educational and career span ant their learning styles. This resulted in a …

This article considers four learning biographies from professional musicians. Each musician holds a different portfolio career and is from a different age category. The key questions I ask are: "How does one learn as a musician?", "What knowledge, attitudes, values and artistic skills are necessary to …