Social media, such as Facebook, offer brands the opportunity to reach their target audience in a less obtrusive way than traditional media, through sponsored posts. Regulations require marketers to explicitly inform consumers about the commercial nature of these posts. This study addresses the effects …

Aims: This paper aims to explore the effect of the social network based intervention Powerful Together with Diabetes on diabetes self-management among socioeconomically deprived patients. This 10-month group intervention targeting patients and significant others aimed to improve self-management by stimulating …

As part of my PhD research, I investigate the influence of the use of social media by first year students in higher education. In this research I have lessened the amount of variables, from Tinto’s theory, by including only the best-proven predictive variables, based on previous studies. Hereby, avoiding …

Objective: Identify the environmental factors that influence stroke-survivors' reengagement in personally valued activities and determine what specific environmental factors are related to specific valued activity types. Data sources: PubMed, CINAHL and PsycINFO were searched until June 2016 using multiple …

I argue that a governance perspective on corporate social responsibility (CSR) makes it possible to explain why the concept will always be under-defined, is normative and thus political by nature, and is and should be difficult to measure. The perspective also makes it possible to understand the interaction …

In the Netherlands, research on student success has been highly influenced by Tinto’s integration theory. As part of my broader PhD research, I investigate the possible influence of the use of social media by first year students in higher education on student success. In previous studies I measured the …

Various studies have reported socioeconomic inequalities in mental health among urban residents. This study aimed at investigating whether neighborhood social cohesion influences the associations between socio-economic factors and psychological distress.

Networked learning happens naturally within the social systems of which we are all part. However, in certain circumstances individuals may want to actively take initiative to initiate interaction with others they are not yet regularly in exchange with. This may be the case when external influences and …

Placing the woman at the centre of midwifery care is a key recommendation for optimising Dutch midwifery care, although not fully utilised.

Recently, a new marketing trend has entered the market. This new software is called marketing automation. It consists of using different marketing tools put together and thereby aiming to collect and analyse all data from an input database. Marketing automation provides organizations the opportunity …