In this study, we propose and test a chain of effects from website content, through informational and transactional success to overall website success and company performance. This framework enables us to determine the relative importance of the informational and transaction-related website functions …

HelloFresh Nederland is a Dutch organisation which offers an e-commerce subscription service, providing a home-delivered box full of ingredients and recipes to use these ingredients to cook a healthy meal. The Dutch online food business is on the rise and HelloFresh Nederland is striving to master the …

eVision Industry Software develops applications for companies in the oil and gas industry that are used for the creation of permits-to-work, improvement of site safety, and control and analysis of health and environment issues. The business has grown fourfold over the last two years, due to global contract …

Unitedstudios was founded in 2008 and its principal mission is to establish a superior quality photo and film production studio in the south of the Netherlands through creativeness, innovation, flexibility and outstanding customer service. The studios main service is providing complete advertising solutions, …

Just as any other organisation, HelloFresh Nederland is being challenged by a fast changing society and its ever-changing wants and needs. The company aims to satisfy each customer in each aspect of the provided service. It is commonly held that communication has a positive contribution to the overall …

Management summary The company Autobedrijf van der Wereld wants to communicate with their target group but they do not know how to do this properly. The company would like to have more customers and it also wants the customers to feel more involved with the company. Another problem they are facing, is …

Purpose This paper's aim is to determine whether shopping facilities in a waiting area influence customer behaviour and whether these behaviours positively influence their satisfaction and related sales of the displayed products. Design/methodology/approach The approach used was a field experiment. At …

This report contains an internal and external analysis of Brand New Day. The goal of the report is to see which improvements Brand New Day has to conduct to reach their marketing objective of 2013. By analysing the internal and external factors recommendations will be made to reach the marketing objective …

How a company can reduce customer defection by changing its strategy and increasing customer intimacy. This means having a better company/customer relationship and building customer loyalty.

IKEA stores around the world are part of the IKEA franchise, the franchisor of which is called Inter IKEA Systems B.V. All IKEA stores need to fulfill mandatory requirements set up by Inter IKEA Systems B.V., such as which services to offer customers, one of these mandatory services is the picking with …