The current Western Economy can be described as an experience economy which is focused on creating unique experiences for consumers. When emotional value is added to the experience of a product or service, consumers are willing to pay a higher price for these types of experiences than for products without …

Een initiatief van Kenniscentrum Kunst & Samenleving en Biobased Economy in samenwerking met HempFlax, diverse bedrijven, onderwijs- en kennisinstellingen. Innovatiewerkplaats voor het maken van goede ontwerpen en bruikbare toepassingen met hennep met de mogelijkheid voor opschaling.

With the increasing global population, urbanization, the current unsustainable and expansive agricultural practices would be expected to further elevate the risk of food and nutritional insecurity of the global population, which is recognized as a global threat for the 21st century. This paper reviews …

This article describes how Circular Economy (CE) and Cradle to Cradle (C2C) can be used in university teaching to address these frameworks’ strengths and weaknesses in practice. The advantages of these frameworks for radical change are outlined, including their emphasis on upcycling rather than recycling …

The purpose of this research was to answer the central question “How can environmental sustainability improve brand loyalty in the Fast-Moving Consumer Goods market?”. The research has shown that applying the Elements of Green Marketing to intrinsic cues of a product, is a relatively better method for …

Social scientists of conservation typically address sources of legitimacy of conservation policies in relation to local communities’ or indigenous land rights, highlighting social inequality and environmental injustice. This chapter reflects on the underlying ethics of environmental justice in order …

This paper outlines the main differences between ecocentric and anthropocentric positions in regard to justice, exploring university students’ perceptions of the concepts of social and ecological justice and reflecting on how values assigned to humans and the environment are balanced and contested. Putting …

A stream of literature is emerging where network development and business modeling intersect. Various authors emphasize that networks influence business models. This paper extends this stream of literature by studying two cases in which we analyze how business modeling and networking interact over time. …

In our society, sustainability has emerged as a major concept in our daily lives and activities, e.g. from reducing the environmental impact of our foods to corporate social responsibility in doing business, and social impact of our activities. The original idea of sustainability was to address human …