This research justification examines how Medisol, a leading European AED distributor, can enhance its visibility, credibility, and sales among end-users in Czechia. This is a market where awareness of defibrillators exists but adoption remains limited. Using a mixed-methods approach, including interviews, …

Purpose This study aims to investigate the impact of Generative AI (GAI)-produced marketing communication on consumer trust and behavioural intentions, particularly purchase intention. This study explores how GAI’s anthropomorphism and transparency influence these outcomes. The findings aim to expand …

From the very beginnings of the Kingdom of the Netherlands, water management has been a topic of prime importance. This subject has taken even greater priority in recent times due to climate change and the consequent erratic weather and sea-level rise. The measures taken to ensure water safety have been …

The horticultural farming development cannot be achieved without the involvement of various shareholders including the training and research institutions. The absence of collaboration between tomato farmers and TVET higher learning institution weakens farmer’s development and does not disclose the capabilities …

Northern Cyprus is a de facto state in the eyes of the international community. Its independence has been deemed illegitimate by the United Nations as it is seen as an occupied territory by Turkey. Therefore, Turkey is the only country in the world that recognizes the so-called Turkish Republic of Northern …

Iatrogenesis is the doctrine that deals with the harmful effects of medical treatment. A substance that, for example, tackles the pathogen may also weaken the body. If it weakens the body and does not address the pathogen sufficiently, it may well be that the resistance of the body itself becomes insufficient …

With changing retirement ages and an aging workforce, interest is growing on the potential contribution of relevant bundles of HR practices in eliciting well-being and performance among aging workers. Drawing on theories on lifespan development and self-regulation, we distinguished two bundles of HR …

The aim of the present thesis is to identify violations of the right to a fair trial and the right to liberty and security of person in Romania. It focuses on the developments that have taken place since country acceded to the EU in 2007, and delivers recommendations to address them. The miscarriages …