Employee burnout is an increasing global problem. Some countries, such as The Netherlands, diagnose and treat burnout as a medical condition. While deficient sleep has been implicated as the primary risk factor for burnout, the longest current sleep measurement of burnout individuals is 4 weeks; and …

Background: To experience external objects in such a way that they are perceived as an integral part of one's own body is called embodiment. Wearable technology is a category of objects, which, due to its intrinsic properties (eg, close to the body, inviting frequent interaction, and access to personal …

Although it appears increasingly important yet potentially challenging to attract consumers to physical stores, location‐based messaging has been said to enable such attraction. Still, existing studies offer very limited insight into which particular location‐based persuasion approach retailers should …

In today’s multichannel retail environment, consumers’ experiences in one channel influence their perceptions of another channel. Specifically, consumer evaluations of a firm’s online store have been found to be influenced by consumer interactions with the firm’s in-store personnel. This paper is among …

Trekt een hologram in de winkeletalagemeer dan alleen aandacht? Hologramtechnologie biedt retailers nieuwe mogelijkheden. Door sfeervolle elementen of producten op driedimensionale wijze te tonen, hoopt men niet alleen aandacht te trekken maar ook meer bezoekers en kopers aan te trekken. Maar werkt dit …

Whereas there is ample e-commerce research on how online store beliefs and consumer online affective states may influence online purchase intentions, no research so far has examined whether the hierarchy of effects between these concepts differs across product types. In this study, we fill this research …