Ad creativity, based on the originality, meaningfulness, and craftsmanship of a brand message, is widely studied as an important mechanism of advertising success. These studies are based on practitioners’ and consumers’ creativity assessments. The purpose of this study is to evaluate the creativity assessments …

The recent advancement in the field of information technology has resulted in the proliferation of online education all over the world. Much like traditional classroom education, assessments are an integral component of online education. During the online assessment, evaluation of the learning outcomes …

The NDT methods currently used in aviation MRO are predominantly labour-intensive and time-consuming processes performed by human operators throughout the lifespan of an aircraft. These techniques are time-consuming, require perpetual training and are highly dependent on the operator's skills. Thus, …

In today’s foreign language (FL) education, teachers universally recognise the importance of fostering students’ ability to communicate in the target language. However, the current assessments often do not (sufficiently) evaluate this. In her dissertation, Charline Rouffet aims to gather insight into …

This chapter explores the legal and moral implications of the use of data science in criminal justice at two levels: police surveillance and the criminal trial of a defendant. At the first level, police surveillance, data science is used to identify places and people at high risk of criminal activity, …

Risk assessment plays an important role in forensic mental health care. The way the conclusions of those risk assessments are communicated varies considerably across instruments. In an effort to make them more comparable, Hanson, R. K., Bourgon, G., McGrath, R., Kroner, D. D., Amora, D. A., Thomas, S. …

The security of online assessments is a major concern due to widespread cheating. One common form of cheating is impersonation, where students invite unauthorized persons to take assessments on their behalf. Several techniques exist to handle impersonation. Some researchers recommend use of integrity …

The advantages and drawbacks of components of flexible assessment have been studied mostly from the standpoint of students and, to a lesser extent, teachers. A gap persists in understanding the collective perspectives of teachers and students concerning flexible assessment. This study aimed to explore …

To enhance our understanding of forest carbon sequestration, climate change mitigation and drought impact on forest ecosystems, the availability of high-resolution annual forest growth maps based on tree-ring width (TRW) would provide a significant advancement to the field. Site-specific characteristics, …

Dit onderzoek naar de motivatie in het scholingstraject van traineeverpleegkundigen heeft plaatsgevonden in Ziekenhuisgroep Twente. Het onderzoek richtte zich op het evalueren van interventies, waaronder assessments, om de motivatie te verbeteren. Het bevatte een kwantitatief deel, waarbij motivatie …