This research leads you through the process of creating an effective communication strategy to introduce the concept Allyousee.nl into the advertising and online shopping markets. It is a promotional platform for international artists and lifestyle products. The first version of allyousee.nl was released …

Background. A number of parenting programs, aimed at improving parenting competencies,have recently been adapted or designed with the use of online technologies. Although webbased services have been claimed to hold promise for parent support, a meta-analytic review of online parenting interventions is …

Nowadays, companies are facing the problem of data overload. The Internet is an environment filled in with numbers that should indicate the path for business actions. The aim of this project is to generate Digital Marketing and Measurement Model for the company that needs a hand in achieving the success …

Fablab project / HOWTO documentation sharing has not had a major focus on Fablab network development so far. To this end, a series of "platform" workshops and calls have been taking place as of August 2010, covering topics from (online) community development in general to formalizing project descriptions …

This paper presents the results of a literature review in regard to Social Media and participation. Besides that, to understand the meaning and impact of Social Media on elections, we show field results from the 2010 and 2011 elections in the Netherlands. There are several challenges when it comes to …

Motivation -- Communication technologies providing location-based and social applications may stimulate social cohesion and community building in deprived neighbourhoods. This study investigates the expertise required to develop mobile, social and context-sensitive applications. Research approach …

Het kennisplatform intergemeentelijk samenwerking, www.platformintergemeentelijkesamenwerking.nl, bestaat sinds september 2009. Het doel van deze website is het faciliteren van kennisdeling op het gebied van intergemeentelijke samenwerking, dat als doel heeft community-vorming, portalfunctie, uitwisseling …

The past few years Internet has become an important medium in modern society. The use of Internet as a mass medium has resulted in the development of new online media. The feature all these new online media have in common is interactivity. The new web based applications allow citizens to create and share …

Deze publicatie steunt in grote mate op twee onderzoeksprojecten die de afgelopen anderhalf jaar zijn uitgevoerd. Het eerste onderzoeksproject betreft het onderzoek naar ‘Web 2.0 als leermiddel’ dat in opdracht van Kennisnet is uitgevoerd door BMC en het lectoraat Crossmedia Content van de Faculteit …

After previous research Plus Holding BV has decided to start with the import of the Argentinean beach cruiser. This is a striking and fashionable bicycle from Argentina. The idea of the company is to sell this bicycle via an international export website. On this website the cruiser and all other kinds …