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A company’s corporate reputation through the eyes of employees measured with sentiment analysis of online reviews

Loke, R.E. (Faculteit Business En Economie (Fbe)); Lam-Lion, R.

2021AlgemeenConferentiebijdrage

Sentiment polarity classification of corporate review data with a bidirectional Long-Short Term Memory (biLSTM) neural network architecture

Loke, R.E. (Faculteit Business En Economie (Fbe)); Kachaniuk, O.; Hammoudi, Slimane; Quix, Christoph; Bernardino, Jorge

A considerable amount of literature has been published on Corporate Reputation, Branding and Brand Image. These studies are extensive and focus particularly on questionnaires and statistical analysis. Although extensive research has been carried out, no single study was found which attempted to predict …

2020AlgemeenConferentiebijdrage

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A company’s corporate reputation through the eyes of employees measured with sentiment analysis of online reviews

Sentiment polarity classification of corporate review data with a bidirectional Long-Short Term Memory (biLSTM) neural network architecture

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