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Entering the Dutch bicycle industry

How Point Asia and Xinosys should introduce Pedaling Forward in the Dutch bicycle industry

Rechten: https://hbokennisbank.nl/pages/open-access

Entering the Dutch bicycle industry

How Point Asia and Xinosys should introduce Pedaling Forward in the Dutch bicycle industry

Rechten: https://hbokennisbank.nl/pages/open-access

Samenvatting

Pedaling Forward is a collaborated project created by Point Asia co. ltd and Xinosys co. ltd. Its objective is to connect (Taiwanese) bicycle manufacturers directly to bicycle retailers worldwide through the Patisco.com platform. End of 2012 Pedaling Forward had taken an interest in the Dutch bicycle market, but still had to research its feasibility. Therefore the following question has been formulated: “How is it feasible for Point Asia and Xinosys to introduce Pedaling Forward in the Dutch bicycle market?”

OrganisatieHogeschool Utrecht
OpleidingInternational Business en Management
AfdelingInternational Business Studies
Jaar2014
TypeBachelor
TaalEngels

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