Effectuation is a theory originating in the literature of entrepreneurship, that focuses on behavioral attitudes of founders of multiple companies with over 15 years of experience and proven superior performance, so-called expert entrepreneurs. It includes a set of decision-making principles that these …

In this article I argue that whereas quantified technologies that measure physical functioning and worn on the body encourage a mind-body dualism, affective experiences caused by haptic devices emphasize a unity of the two. I turn to French ontologist Gilles Deleuze’s concept of immediate encounters …

Many health education programs use progress tests to evaluate students’ progress in learning and to identify possible gaps in the curricula. The tests are typically longitudinal and feedback-oriented. Although many benefits of the progress test have been described in the literature, we argue that the acclaimed …

Like most ocean regions today, the European and contiguous seas experience cumulative impacts from local human activities and global pressures. They are largely in poor environmental condition with deteriorating trends. Despite several success stories, European policies for marine conservation fall short …

This study offers insights into when brand marketing should be aligned with personality traits and human values, respectively.

To improve retention rate of factual knowledge for health students we set out to design a game which challenges students to continue testing themselves during their studies. Since we intend for them to play this game for at least two years, we had two major challenges to overcome. Firstly, how can students …

The way we rebuild our buildings and cities show how we address, acknowledge and accept our history. In war-damaged cities, buildings with scars have the power to communicate the stories of the past. Revealing a difficult history through the built environment can be of added value in terms of knowing …

This research’s primary goal is to explore the current marketing communication strategy of The Hague Summer School at The Hague University of Applied Sciences and to answer the main question, which is - “How can the Hague Summer School at the Hague University of Applied Sciences attract more partner …

Socially aware persuasive games that use immersive technologies often appeal to empathy, prompting users to feel and understand the struggles of another. However, the often sought-after standing in another's shoes' experience, in which users virtually inhabit another in distress, may complicate other-oriented …

Fatigued pilots are prone to experience cognitive disorders that degrade their performance and adherence to high safety standards. In light of the current challenging context in aviation, we report the early phase of our ongoing project on the re-evaluation of human factors research for flight crew. …