For my PhD research I build a structural model to predict student success. Initially to show the influence of social media use by first year students in higher education. However, for this research I use the model to investigate the predictive value of a student choice test. This test is mandatory for …

Presentation on Etmaal 2020 about patient practitioner interaction in health communication. "Etmaal van de Communicatiewetenschap" is the annual conference for all communciation science scolars in the Netherlands, Flanders, and beyond. On the 6th and 7th of February 2020 it was hosted by the Amsterdam …

Dit verslag betreft mijn afstudeerstage bij het IT bedrijf Macaw in Hoofddorp. Als ontwikkelaar heb ik gewerkt aan een chatbot applicatie binnen Microsoft Teams, een belangrijk samenwerkingsplatform binnen Macaw. Ik heb gewerkt aan het analyseren van het probleem, het inventariseren van de requirements …

Customer-supplier relationships are becoming more digital. However, a personal approach still seems to be a key success factor in the service journey, creating an optimal customer experience. In this research, we investigated the effects of a personal communication approach on customer experience and …

A considerable amount of literature has been published on Corporate Reputation, Branding and Brand Image. These studies are extensive and focus particularly on questionnaires and statistical analysis. Although extensive research has been carried out, no single study was found which attempted to predict …

Scrum is increasingly becoming an essential product development methodology for project education in modern curricula, however, individually assessing students that work in scrum projects as applied in the professional work field remains extremely challenging until date. In scrum, students team up in …

This volume brings together articles from different parts of the globe that describe, question, test and criticize innovations and recent developments in online dating. Using quantitative as well as qualitative techniques the studies included in the book examine the impact of gender, personality traits, …

Despite the positive consumer attitudes towards animal welfare, and an increasing supply of animal welfare enhanced meat, consumers still mainly opt for conventional meat instead of meat produced with higher animal welfare standards. This thesis argues that consumers may do so because they must trade …

This paper contributes to the knowledge of the performativity of accounting by exploring the unexpected consequences of a management accounting and control system (MAC) as designed in a large public organization. In an organization in the Dutch sector of Nursing Homes, Homes for the Elderly and Homecare …

The world changes and new digital solutions arise in a fast pace, requiring organizations to adapt fast to these changes and innovations. Consequently, the required skills and knowledge of employees to effectively contribute to the core business of an organization, are also subject to changes. Currently, …