This graduation research presents findings on how the start-up organisation BimBimBikes can overcome its current difficulties with the acquisition of new German customers. Although this research uses the start-up company as a basis for the investigation, it might be applied to similar businesses that …

Campsite Zonneweelde is a medium-sized campsite that is located in Nieuwvliet, in the region of Zeeuws-Vlaanderen, the Netherlands. The family company was found in 2001 by the Basting family. In 2009, the campsite was bought by the current owners Martin Basting and Maaike Basting and has been growing …

This thesis was aimed to advice the management of a luxury travel consultancy agency on how to adapt a new luxury travel concept, which would reflect current perceptions of the notion of luxury in the Dutch market. The literature review and a pre-research showed that even though there exists a variety …

The Museum Volkenkunde (National Museum of Ethnology) in Leiden is a museum about people and their cultures. The museum’s activities consist of permanent exhibitions of objects from eight different cultural areas around the world as well as small and large temporary exhibitions. To attract visitors to …

A year later, in 2013, the Westerkwartier Area Cooperative was established – a new form of cooperation at the regional level, involving hundreds of dairy farmers, other SMEs, Terra MBO as the representative of the knowledge institutions in the region, the National Forest Service in the Netherlands (‘Staatsbosbeheer’), …

Analysis of travel purchase behaviour of Chinese travellers coming to Bali (Quick retake)

This thesis, written for the non-stock not-for-profit organization the Bohol Local Development Foundation, attempts to tackle a well-known issue among not-for-profits: its financial dependency on outside grants, donations and subsidies. It strives to develop an approach in which not-for-profits and their …

Over the last decade, social media platforms have transformed the hotel industry. Companies such as Facebook and Tripadvisor have changed how hotels attract and communicate with (potential) customers. The Paleis Hotel is a boutique hotel with 20 rooms situated in the city centre of The Hague. Currently, …

De hoofdvraag die beantwoord wordt in dit onderzoek is de volgende: Hoe kan de beleving van bezoekers van Nationaal Park Weerribben Wieden geoptimaliseerd worden in de verschillende fasen van de customer journey? De volgende sub vragen worden beantwoord in dit onderzoek: - Met welke touchpoints zijn …

-De opbrengst van het Omgevingslab Fries Platteland bestaat uit drie delen: 1. De “SYNTHESE” van omgevingslabs. De Synthese is een beknopt overzicht van de resultaten en een overzicht van de meest opvallende punten die uit de Omgevingslabs Fries Platteland naar voren komen. 2. Het “PROCESVERSLAG” van …