The advice is given on thegreenlabels’ intention to increase the number of loyal customers and strengthen the Dutch loyal customer base. The communication goal for this project is defined as: “To encourage customers in The Netherlands to be loyal to thegreenlabels”. The four main stakeholders are TGL …

Background: In 2009, the Steering Committee for Pregnancy and Childbirth in the Netherlands recommended the implementation of continuous care during labor in order to improve perinatal outcomes. However, in current care, routine maternity caregivers are unable to provide this type of care, resulting …

When a company decided to enter the foreign market, the company has different options for entry mode. Generally, there are four most common foreign market entry modes, these are exporting, contractual agreement, strategic alliances, and foreign direct investment. This paper focuses on the import/export …

Nowadays, in Europe, there is a declining consumption of apples. Many reasons could explain this trend such as the decreasing percentage of the budget given to fresh fruits per household. The whole sector is involved to find a solution to reverse this negative trend. An answer to this problem could be …

This dissertation is focussed on the effects of two innovative budgetary approaches to the budgetary process of the European Union, more specifically on the impact of these approaches on gender mainstreaming. The central question aimed to be answered by this research is: How can gender responsive budgeting …

Full text via link. Le Grand Départ was één groot feest van, voor en door de stad Utrecht. De vele bezoekers gaven de start van de Tour de France in Utrecht in juli 2015 een hoge waardering. Het activatieprogramma vanaf honderd dagen voor de start was een succes. En: de Tour heeft een aanzienlijke economische …

Musculoskeletal impact of haemophilia justifies physiotherapy throughout life. Recently the Dutch Health Care Institute constrained their ‘list of chronic conditions’, and withdrew financial coverage of physiotherapy for elderly persons with haemophilia (PWH). This decision was based on lack of scientific …

Due to their high adaptability and opportunistic predation behaviour feral cats have a great impact on worldwide bird biodiversity in particular on islands. However not much is known about their actual behaviour and time budget, as direct behavioural observations often are difficult regarding free-ranging …

In Nederland heeft 22% van de lager en middelbaar opgeleiden tussen 18 en 34 jaar betaalproblemen, zo blijkt uit onderzoek van GGN (2014). De Stichting Weet Wat je Besteedt (WWJB) heeft daarom de Budget Challenge ontwikkeld, gericht op het mbo. In de Budget Challenge worden twee workhops gegeven, onder …

Mobiel is een nieuw kanaal voor veel marketeers. Het is snel een belangrijk kanaal geworden binnen de marketing en dit vraagt om een strategische benadering. De mobile marketingconsultant adviseert de marketingmanager op het gebied van mobile marketingtoepassingen. De vraag naar een strategische benadering …