In today’s economy digitalization is a necessary condition for SMEs. Following recent developments, such as the emergence of industry 4.0 and Data Driven Logistics, SMEs gained great potential to enhance their business models. They are forced to do so, as major companies, such as Amazon and Unilever, …

The report consists out of a qualitative research about the challenges Unilever managers run into and what their view is on creativity in the process.

Er is de laatste tijd nogal wat geschreven over de vermeende immoraliteit van het bedrijfsleven. Naar voorbeelden hoeft men nooit lang te zoeken, het nieuws wemelt ervan: Heineken kwam recentelijk in opspraak vanwege bierverkoop in Afrika met inzet van prostituees. Een rechter oordeelde dat Deliveroo …

Sman Cars, officieel opgericht in juli 2017, is actief op de occasionmarkt. De occasionmarkt is gigantisch, dynamisch en onwijs fluctuerend. Dit maakt het ondernemen binnen deze markt een uitdaging. Sman Cars focust zich op dit moment op de verkoop van tweedehandsauto’s aan autodealers. Deze worden vervolgens …

The research question of this research is ‘Which interventions can the manager of Talent Advisory Benelux apply in order to help the team achieve 100% Usage and Adoption of HireVue?’ Ms. Terpstra, manager of Talent Advisory Benelux, expressed the need for changes to be made to the team which results …

Since its invention, synthetic plastic has been used increasingly in everyday life. Many industries make use of this easily shaped product, mainly for packaging purposes. In addition, many products such as shower gels, scrubs, and other personal care products contain micro plastic particles. The increasing …

De scriptie ‘Grip op veranderingen’ geeft inzicht in de wijze waarop procesbeheersing kan plaatsvinden op productveranderingen bij de Unilever Sourcing Unit Nassaukade (SUNK). Deze fabriek van Unilever in Rotterdam produceert margarines en pindakaas. Aanleiding voor dit onderzoek is dat de SUNK te maken …

Analysing the questions “How profitable is the industry made with war and can peace become a profitable business as well?” is very difficult, as it is important to not just identify the profits made by the arms industry, but also to identify the industry focused on peace and built around connected values. …

Parallel trade is 'the legal importation of genuine goods into a country by intermediaries other than authorised distributors' (Albaum, Duerr, Strandskov, 2005, p. 313). It has been concluded that parallel import is a result of price differences across European countries, which in turn, is the result …