This study systematically evaluates greenhouse gas (GHG) emissions reporting practices of European airline groups, covering both mandatory and voluntary key performance indicators (KPIs) under evolving regulatory frameworks. By analysing annual and sustainability reports from 16 major airline groups, …

Purpose This study explores the relationship between second-hand fashion retailers’ marketing tactics and the purchasing drivers of Generation Z (GenZ) consumers, defined as individuals born between the mid-1990s and early 2010s, in the Netherlands. This study aims to identify areas of alignment and …

Abstract Digital innovation represents a novel and transformative form of innovation. This paper examines the impact of export experience on digital innovation, considering both technological and organizational dimensions. Using a large dataset of Chinese listed firms, we find that firms with high initial …

Hard coastal defences along the Dutch–Belgian North Sea coast are nearing the end of their design life and carry significant ecological costs. Salt marsh Nature-Based Solutions (NbS) provide a self-sustaining alternative. However, existing asset-management (AM) standards continue to view them as "nice-to-have" …

This thesis investigates how dynamic capabilities and their underlying microfoundations enable manufacturers to implement digital servitization as a means for circular business model innovation. Digital servitization and circular business model innovation are both gaining traction in the manufacturing …

This paper investigates how visual cues—also known as nudges—can be systematically evaluated for their effectiveness in influencing player navigation within virtual reality (VR) environments. The research aims to establish a structured approach for testing and comparing visual nudges by observing player …

Dit document presenteert een nieuw, op gedrag gebaseerd kader voor het verbeteren van de implementatie van regionale innovatiestrategieën voor slimme specialisatie (RIS3) door kunstmatige intelligentie (AI) te integreren met duurzaam alliantiebeheer. Op basis van vergelijkende casestudy's uit Noord-Nederland, …

This research justification examines how Medisol, a leading European AED distributor, can enhance its visibility, credibility, and sales among end-users in Czechia. This is a market where awareness of defibrillators exists but adoption remains limited. Using a mixed-methods approach, including interviews, …

The pressing need for YourSurprise, a global e-commerce business that specializes in personalized gifts, to broaden its SEO linkbuilding approach is addressed by this research. The study identifies a significant over-reliance on guest blogging, which currently accounts for 97.6% of the 2024 backlink …

This thesis explores why many people still hesitate to buy second-hand fashion, even though they care about sustainability. While the second-hand market is growing fast and expected to take up 10% of the global fashion market by 2025, many consumers still prefer to buy new clothes. This research looks …