The aim of this study is to unpack the value of ethnographic research as a relevant methodology for studying and developing new business models. A pop-up store we ran for three months in 2020 served as a testlab to experiment with value creation around buying, swapping and borrowing secondhand …

To bridge the gap between design practice and academic design research, no off the shelf methods exist for practitioners to contribute to the body of literature. Practitioners face epistemological challenges that disable generalizing their expertise. Dewey’s pragmatism recasts these challenges empowers …

This paper seeks to make a contribution to business model experimentation for sustainability by putting forward a relatively simple tool. This tool calculates the financial and sustainability impact based on the SDG’s of a newly proposed business model (BM). BM experimentation is described by Bocken …

Sustainability and economic growth—the integration and balance of social, environmental, and economic needs—is a salient concern for sustainable development and social well-being. By focusing on a sustainable innovation project, we explore how entrepreneurial ecosystems become sustainable entrepreneurial …

Effectuation is a theory originating in the literature of entrepreneurship, that focuses on behavioral attitudes of founders of multiple companies with over 15 years of experience and proven superior performance, so-called expert entrepreneurs. It includes a set of decision-making principles that these …

Co-creation as a concept and process has been prominent in both marketing and design research over the past ten years. Referring respectively to the active collaboration of firms with their stakeholders in value creation, or to the participation of design users in the design research process, there has …

The current standard in accounting practice is the double-entry approach. Basis of the double-entry approach is that every financial event brings two equal and offsetting entries. Since these financial events are not automatically confirmed by both parties, the accounting quality can be improved. The …

The coronavirus crisis has forced us to rethink the demarcation between the public and private space in the city. Individual homes – stages for domestic life – have become office spaces and places for unusual social interactions. As people started working remotely en masse, they were also forced to expose …

Several bachelor courses of Inholland University of Applied Sciences experimented with the possibilities of the online synchronous classroom. Two platforms were used; Zoom video conferencing and Barco Virtual Classroom. As research group, we conducted exploratory observations as this experimentation …

In our current and turbulent times, it is clear that some sort of organisational agility, in which-ever way achieved, is necessary to survive and thrive as an organisation. The question is how to achieve such manoeuvrability. We propose the use of design (thinking), with a focus on prototyping to iteratively …