Dit verslag is een beschrijving van het ontwerpproces van twee producten. Het betreft twee nieuwe versies van de MobileScreen. Een 47" LCD-scherm in een compacte flightcase met wieltjes. Deze kan worden gebruikt als presentatiemiddel voor bijvoorbeeld bedrijfspresentaties of op beurzen. De bovenkant …

The Arctic Ocean stands at the threshold of significant changes. Climate change and the melting of ice have a potential impact on vulnerable ecosystems, the livelihoods of local inhabitants and indigenous communities, and the potential exploitation of natural resources. (Ilulissat Declaration, 2008, …

Since the financial and administrative liberalisation from the government in the late 1980s and the 1990s, the Dutch housing associations have been very dynamic, regarding the considerable extension of both commercial and social activities, the increased reliance and dependence on market circumstances, …

The aim of this paper is to investigate which portfolio extension option: either a cheaper subbrand or a private label endorsed by the national brand is better from the consumer perspective. Two hypothetical product concepts from a leading beer brand were tested among Dutch consumers. The findings show …